A selection of brand identity and logo design work across consumer, tactical, health, and franchise clients. Includes Kaza Juice, where a full rebrand helped double revenue in 18 months through radio marketing and community outreach, and grew the customer rewards program's return rate by 65%.
NEW CONCEPT EXTENSION / KAZA JUICE
Taking a logo into a complete customer experience. This exploratory extension builds on my original Kaza Juice identity with coordinated cups, an in-store poster, and a loyalty-card visual.
Design focus: fruit-inspired patterns, a consistent purple/lime/yellow palette, and a flexible tone of voice across packaging and promotional materials.
The following mockup is newly created with AI-assisted imagery. These applications were not part of the original client engagement and should not be read as evidence of manufactured products or a launched campaign.
