J5 V1pro became the number one selling flashlight on both Facebook and Amazon in 2015-16. Through marketing efforts across multiple platforms including Facebook, Instagram and Email campaigns. J5 also become a sponsor for NASCAR and Joe Gibbs Racing, being featured on the number 19 car and racer Carl Edwards. Creating a new product placement in the market J5 secured its place as the true leader in the market.
Role - Creative Director
• Developed logo and brand design for J5 Tactical brand.
• Developed new campaigns and content strategies for J5 brand creative.
•Developed brand concepts and launched a new packaging for Carl Edwards campaign for J5 Tactical.
