Realtree is the most recognizable and visible brand in the outdoor marketplace. Realtree stays at the forefront of the latest developments in fabric design and printing in order to advise customers (licensees who pay a royalty fee to use the camo patterns) about the best ways to maintain quality and performance.
Role - Creative Director
• Developed marketing campaign Real People Real Hunters.
• Developed new campaigns and content strategies for Realtree Outdoors.
•Designed and developed retailer and merchandising toolkit for the new Realtree Hardwoods HD process.
